About Kogan.com

 

From where it all began - to where we are today…

We were born in a suburban garage in Melbourne’s South-East in 2006 from young entrepreneur Ruslan Kogan’s idea to revolutionise the supply-chain to make the latest products more affordable and accessible for customers.

Now we’re ASX listed, the largest Australian pure-play online retailer with hundreds of thousands of visitors each day and a customer base of millions of shoppers.

From humble beginnings, to where we are today - we’re pioneers of eCommerce in Australia.

 

Our mission is to give our customers the most in-demand products and services and make them affordable and accessible for all.

 
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Our success is built off technology and digital efficiency and our dedicated team that make it all happen.

Over the last 15 years Kogan.com has evolved and is an ASX (ASX:KGN) listed company with a portfolio of retail and services businesses including Kogan Retail (including the Kogan.com, DickSmith.com.au, MattBlatt.com.au and Mighty Ape), Kogan Marketplace, Kogan Mobile, Kogan Internet, Kogan Insurance, Kogan Pet Insurance, Kogan Life Insurance and Kogan Travel. The Kogan brand is renowned for price leadership through digital efficiency … and we’re just getting started!